The ROI Illusion: Why Most Enterprise AI Isn’t Paying Off

Most companies aren't failing at AI because the technology is weak. They're failing because they're automating workflows that were never designed for AI in the first place, and calling it transformation.

Gururaj Bhat spent over 25 years inside Google Cloud and Wipro helping the world's largest enterprises put data and AI to work at scale, before an early Google Cloud lunch conversation still shapes how he leads today: real ROI doesn't come from adding AI on top of a broken process. It comes from putting engineers and domain experts in the same room and rebuilding the process itself.

Now leading Data & AI at Evalueserve, Guru will break down why so many AI investments stall before they hit the P&L, what separates companies that see real returns from those stuck in pilot purgatory, and the practical framework he uses to close the gap between AI adoption and AI value.

If your AI roadmap looks impressive in a slide but hasn't moved a single business metric, this session is for you.